Free tools · no sign-up to use them
The checks studios usually bill for as the first hour of an audit. Run them on your own site, see the answer on screen, and keep it. Only the full X-ray report asks for an email.
Website X-rayAbout 60 seconds
The workshop
Small ones and big ones. Each does one job properly and tells you what to do next.
30 secondsHeadline doctorPaste your address. Your live headline is read and scored against eleven rules that decide whether strangers keep reading, then rewritten.Usually part of: A copywriter's first draftOpen the tool 1 minuteWhat slow costs youPaste your address. Your site is timed on a real phone, then your own numbers show roughly what each second is worth, based on a published study.Usually part of: The business case for a speed projectOpen the tool 30 secondsProduct page graderPaste one product page. Price, button, delivery, returns, reviews, photos and words are checked automatically, then ranked by what loses sales.Usually part of: A conversion reviewOpen the tool 1 minuteGoogle & share previewPaste your address. See exactly how your page looks in Google and when it is shared, with the words that get cut off marked.Usually part of: Part of an SEO setupOpen the tool 1 minutePlatform & app checkPaste any address. See the platform, theme and every outside app it loads, what’s doubled up, and whether it’s time to move.Usually part of: A discovery callOpen the tool 30 secondsColour contrast checkPaste your address. Your real text and button colours are read and scored for readability, with the nearest shade that passes.Usually part of: An accessibility checkOpen the tool
Straight answers
- Nothing is storedResults live in your browser tab. Close it and they're gone, unless you asked for the emailed copy.
- Only your public page is readThe tools open your address the way a visitor would. No logins, no access to your site, nothing installed.
- Email only for the full reportThe first results are free on screen. Your email opens the rest and sends you a copy. No newsletter unless you tick the box.
Rather have a person look at it?The free project plan takes four minutes and comes with a price.
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